interesting facts about virtual tours
Advances in digital photography and the creation of virtual tours have given us 24-hour access to businesses. This method of promotion paves the way for the most appropriate form of promoting your services in the hospitality, tourism, real estate, or any form of company presentation where you have the opportunity to be “open” 24 hours a day to all visitors. all those who want to get to know your brand and your services.
Virtual tours can be used by almost every business today. Anyone who wants to buy or rent a property, visit a restaurant, hotel, motel, apartment, villa or introduce prospective clients to the fitness equipment you offer, visit a dentist or doctor's office before their arrival, a wellness center, a water park, an ethno village, a furniture salon, etc. The list is really endless, and the time is just so long that everyone wants to see a presentation in advance before actually visiting anyone. Isn't a virtual tour the ideal way to introduce yourself?
7 statistical facts about virtual tours you should know
1. Return on investment The estimated time for creating a virtual tour is less than a month.
Unlike other forms of showcasing your facility and services, where the investment can pay for itself in months, businesses that use virtual tours see results much faster.
Virtual tours have all the necessary details for a complete digital experience, are adapted to all devices and virtual glasses, are interactive and very attractive to visitors.
2. Virtual tours retain visitors on your website 5 to 10 times longer.
Virtual tours receive over ten million visits per day because they generate interest and are an important component of the customer decision-making process.
Of course, people spend 5-10 times longer on websites that have a virtual tour than those without. They are simply more engaging for visitors than any written content.
3. Websites for real estate agencies that offer virtual tours of their properties, they have 87% more views.
Virtual property tours have become a necessary part of the real estate marketing flow.
Think of tourists looking for accommodation outside their country, or buyers looking for a mountain hut, a seaside cottage, etc. Virtual property tours are like an open house, a cottage, an apartment for all visitors, operating continuously and open to everyone at any time of the day or night, always equipped for visitors and presented in the best possible light. A virtual tour always works, even when interested parties cannot see the desired space in person.
4. Two-thirds of people wants to create more virtual tours.
Since virtual tours have appeared on the websites of companies and real estate agencies, more and more buyers, i.e. visitors, are waiting for them. According to Google, most people today want virtual tours and 67% of respondents said that they want to see a virtual tour before visiting any facility or service.
5. Virtual tours help double the interest in visiting website in Google search.
A more complete listing on Google encourages visitors to take action. So it’s only natural that businesses listed on Google My Business with a virtual tour are twice as likely to encourage visitors to take action, i.e. click through to visit the virtual tour and learn more about the brand and offerings.
6. In generation from 18 to 45 yeras old 130% greater chance accommodation reservations based on a virtual tour visit.
A large percentage of the younger generation, especially millennials, will book a place, hotel, or use a service if that company has a virtual tour.
7. Google Virtual Walks results in a 16% increase in Google Maps impressions.
The same study found that Google Virtual Tours increases the chances of appearing in organic search on Google and Google Maps.
It's high time you too embrace and incorporate a virtual tour as an irreplaceable tool in promoting your business.
Contact us today and see how a virtual tour can bring you a much higher percentage of potential customers than any other form of marketing you have ever done!
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